FORD                SELF-BRAKING TROLLEY

 

FORD                          SELF-BRAKING TROLLEY 

Ford vehicles are packed full of amazing technologies, but typical tech demos don’t bring these to life in a way that my mum or your cousin would easily understand. We created Interventions: a social content series where we take the technology out of the vehicles and into people’s everyday lives.

Ford vehicles are packed full of amazing technologies, but typical tech demos don’t bring these to life in a way that my mum or your cousin would easily understand. We created Interventions: a social content series where we take the technology out of the vehicles and into people’s everyday lives.

The third in the series, The Self-Braking Trolley, is designed to help make supermarket shopping less stressful. Taking inspiration from Ford’s Pre-Collision Assist technology the trolley scans ahead and automatically applies the brakes when a potential collision is detected.

‘Self-Braking Trolley’ Could Help to Make Supermarket Shoppi
‘Self-Braking Trolley’ Could Help to Make Supermarket Shoppi
‘Self-Braking Trolley’ Could Help to Make Supermarket Shoppi

FORD SELF-BRAKING TROLLEYproduct.film.content.social.pr

WINTER OLYMPICS 2018global.digital.activation

THE UNDERTRACKfilm.content

WORLD CUP 2018twitter.activation

FORD MUSTANGprint.outdoor

CUERVOambient.installation

TELEKOMintegrated.campaign

THE LAST PACKAGINGvideo.content

OGILVY'S COOKIESphygital.activation

ANALOG UXinteractive

HANDMADE SELECTIONcraft.poster.dm

AMC CORPORATEtv.campaign

TOGETHER, AS ONEinteractive.dm

MINIMALconceptual.posters

ATHENS VOICEcover.concept.design

www.000webhost.com